Build · Explore · Live free
The Rules of
100 in 100.
- 01One new business launches every week for 100 weeks, starting January 15, 2027.
- 02A business counts as launched when it is live and someone can buy or use it.
- 03Every kill is public, with a post-mortem.
- 04Killed businesses stay in the Graveyard forever.
- 05Every number on this site is real.
Follow the journey
